This is the third installment in a three-part series in which Chris Cavanaugh, CMO of Freeman, discusses the event technology that is shaping the future of brand experiences. In his final post, Chris talks about how brands can leverage mass personalisation to maximise the potential of your brand experience.
Planning an Annual General Meeting (AGM) is an amazingly complicated and detailed task. Whilst you may feel completely organised with your T’s crossed and I’s dotted, on the day all of your hard work could easily come undone by anything from a faulty microphone to a wobbly chair. An AGM with an experienced event services provider is the only way to make sure everything is covered and cared for, especially when the unexpected happens. There are things that only an event services provider experienced in organising AGMs knows to anticipate before you even know you need them.
Audio-visual (AV) itself is a powerful tool, but creative AV is even more powerful. It goes beyond purely communicating a message to creating meaning to the message and its context. In this way, imaginative audio visual solutions can become an event professionals’ strongest weapon in their arsenal, greatly improving the marketability of a product or service. Below, we highlight how creative AV was used successfully in a recent event to sell not a product or service, but even a destination – Australia’s capital, Canberra.
What does a “money can’t buy experience” look like in 2017? When this brief hit the desk Staging Connections’ Sydney team went into action to provide a turn-key event solution for Honda Motorcycles India’s Dealer Incentive.
The second annual and fiercely competitive, Hilton F&B Masters is a multi-faceted competition that encourages Hilton food and beverage employees to showcase their talents to both management and industry colleagues. With a recent $4 million dollar refurbishment, Hilton Brisbane was the perfect venue to host the prestigious event. As in-house AV and event services provider, the event gave Staging Connections the chance display their own expertise in AV production services and venue management support, and reinforce the fifteen year strong partnership between Staging Connections and Hilton.
Staging Connections was tasked with working seamlessly in three locations across New Zealand – SKYCITY Convention Centre, SKYCITY Theatre and Crown Plaza – for the country’s largest annual technology conference, Microsoft Ignite.
Staging Connections was tasked with the unique job of creating a flawless and welcoming atmosphere for Basma and Mohammad’s opulent and unforgettable wedding reception for 201 special guests at the Langham Auckland. The spectacularly beautiful reception, would be complemented and enhanced by the pink and purple décor via creative use of lighting and drapery.