7 steps to choosing an engaging conference theme

Corporate ThemingTheming is fundamental to the conceptualisation and delivery of every successful event – your theme sets the tone for the entire experience and drives all subsequent planning decisions. The theme is the first impression people will have of your event. So how do you choose a conference theme that is fresh, appealing and on brand? A meaningful concept behind your event helps to direct your planning, keeps your messaging on track, drives audience engagement and delivers on your business objectives.  

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Delivering Multi-Sensory Experiences at Events


Our experience of the world involves a number of senses - sight, sound, touch, taste, and smell. These senses are not isolated from one another. In fact, awareness of our surrounding environment is the result of all five senses working together. Over the years, countless studies have proven sensory stimulation plays a large part in memory formulation and association. For years retailers have embraced these findings and implemented sensory experiences into their marketing in an attempt to boost sales, reinforce branding and improve the overall customer experience. Similarly with event technology, we’re seeing the impact of consumer marketing trends act as the driving force behind the event experience.

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Delivering Flinders University Graduation Ceremony

Flinders Graduation DayGraduation Ceremonies are a highlight of the University year and a proud day in the life of those who are graduating. In 2017 Staging Connections for the first time collaborated with Flinders University to deliver an event befitting the importance of the occasion.  

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A Scrumdiddlyumptious themed gala for the Adelaide Crows

Adelaide Crows Gala 2017Every year supporters of the Adelaide Crows Football Club flock to the Adelaide Entertainment Centre for their annual Gala Dinner. It’s a chance for the Club’s devoted members to get up close and personal with some of the players. The main aim for the evening to is raise funds to support the club’s forthcoming season, and they do this by putting on an extravagant gala dinner complete with fantastic live performances and a high-end silent auction. As the Crows’ official audio visual partner, our Adelaide team go above and beyond to make each year better than the last.  

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Department of Defence debuts stunning inaugural Gala Awards Night

The Department of Defence last month hosted its debut VIP Defence & Industry Gala Awards Night for over 700 VIP industry, employee and political guests. Held ion the Exhibition Hall at the National Convention Centre, Canberra, the evening included speeches by key political members Christopher Pyne and Marise Payne, assisted by dual MC’s Vince Sorrenti and Erin Molan.   

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